Aug 07, 2026  
2026-2027 Academic Catalog 
    
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2026-2027 Academic Catalog
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MRKG 1302 - Principles of Retailing

Introduction to the retailing environment, types of retailers, current trends, the employment of retailing techniques and factors that influence retailing.

Hours (SCH): 3 sem hrs
Lecture Hours: 3 lec


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